Essays on Amazon

1.1 Description of the purpose and goals of the organization Company sector: public sector Amazon is an e-commerce and cloud computing company, founded by Jeff Bezos in 1994 and has headquartered in Seattle. It has its retail operations, Amazon workplace where third-party sellers list and sell their products on Amazon website for a fee, and...

Title: How Amazon altered its strategic direction to enable growth and expansion In 1994 after the Internet´s major growth, Jeff Bezos, the CEO of Amazon, wanted to build a “everything store” online. To position his service in people’s mind, he had to focus on a niche. He made a list of several possible categories and...

Internal Strengths & Weaknesses Amazon is one of the most successful retailers in the industry since they offer the best consumer experience. This company provides the value, selection, convivence, and speed of consumer products that are necessary to gain customer satisfaction. The internal strengths of Amazon have been sustained through economic hardships. The best quality...