Family Business: Al Gufa Trading Food In Dubai

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Family administration structures and procedures ought to be set up those with family businesses. Family businesses particularly which still in the organizer arrange, common repetition is for family partners to settle on family administration choice free for them to choose, without advising other members. To administer the connections between the proprietors, relatives, and supervisors, a family charter can be created. The report elucidates a portion of the standards and rules proprietors (investors) will follow in their relations with one another, other relatives, and supervisors. Usually Family Organization generally has no lawful bearing yet can allude to records that do (organization constitution, purchase sell understandings, and so forth) (Craig J, 2019). Significantly, in conscripting a Family Composition, no measure of legitimate mastery can coordinate the generosity and moral duty of relatives. In this current business, all the partners involved are four friends and business partners. There is a management system in place which dictates the hierarchical structure of the firm. It is number one who passes down the parcel to number two, three and four.

The business is registered in the name of al Gufa trading in Dubai. The company is into gold trading. In Guinea, the central bank acts an agent where we give the funds to the central bank, and they purchase the gold. The central bank ensures the safety of the gold until reaching to Dubai, where trans guard vans with security take it to the designated refinery. Before the gold is purchased our labs in guinea check the purity of the gold bars which tell us the amount of money the refinery in Dubai is meant to pay us. The investment is an asset; hence, no money is spent on running the business. The company trades up to 100 kilos of gold a month. They are also established in Guinee, Ghana, Mali and Congo. Business strategy is to maximize profits by finding better suppliers who can provide a better offer than the current suppliers. They are a new establishment and only opened for business less than a year ago. From the first month to month 10; the company went from trading 10 kilos from one country to 4 countries and 100 kilos in 10 months.

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The company’s most top priority is to return the promised values to the financers to the business. Risk management to minimize risk and boost profits as much as possible. Have a goal set and vision. Regular progress checks help them prioritize their efforts and evaluate more potential opportunities. Reaching out to more suppliers and improving supplier satisfaction is also one of the top priorities. Budgeting and giving back monthly return to financers and evaluating next month targets helps the firm to position themselves strategically. Safety of the employees working in the offices around the African subcontinent and making sure their needs are met. Creating and after that executing a solid marketing plan for the organization is another purpose of significance for an entrepreneur. This incorporates performing intensive marketing research before putting cash in another item thought, advancement or promoting activity. You should likewise build up a brand for the organization, so it’s unmistakable, and clients partner the business name with real properties, including polished methodology, excellent administration and quality items (belle, 2019).

The company uses a cost administration procedure; the goal is to turn into the most reduced cost maker. This is accomplished through massive scale generation where organizations can abuse economies of scale (CFI,2019). It purchases its gold at a meagre rate from its suppliers, which also helps boost their profits and improve overall market share since they will buy more from the supplier than last time. Their regular purchase orders help them build better relationships with the employees. Their goal is for them not to rely on cost leadership for its strategy to work. But their brand is made to persuade the buying customers to become regular customers and pay for their upcoming products regularly.

One of the most substantial complications family-possessed business authorities face is dividing activities after personal moods. “If one relative is experiencing a separation, for example, relatives may give that individual greater adaptability during that time. Proficient choices can likewise be influenced by longstanding character contrasts, meddling with day by day operations. Personal occasions can also experience the ill effects of the expert connections between relatives, with feelings of disdain turning out at meals and occasion celebrations” (Steiner D,2019). Family individuals should cause consent to examine business matters during work hours. Younger relatives might originate in beside their thoughts regarding in what way to victory new clients and all the more beneficially run everyday tasks, except more established relatives probably won’t tune in (Steiner D,2019).

Partners partition duty about the risk and board, just as the suggestions of advantage or disaster as per their inner kindness. Similar proposals are anticipated only if there is a understanding between all of them. Constrained says that most of the partners have less obligation in their business or their venture. just as limited information concerning the board choices (Editor,2019). The owners plan to expand in as many countries and possible and raise capital to trade more significant numbers and make the company public. Just the benefits of the business can be moved. If you have sole ownership or organization and wish to have at least one successors proceed with the transaction, the best choice is to frame a partnership which by definition can keep on working after it is sold (or upon the passing of the proprietor).

You may need your first-conceived child to maintain the market, yet does he have the business abilities or even the enthusiasm to do it? Maybe there’s another increasingly able relative. They also have to make sure that there are no members of the family business who might try to take over the family business. Analyze the potentials of every person that might take over the business equitably as would be prudent and know what is good for the family firm for years to come(Editors,2019).

Legal counselor’s bookkeepers, budgetary guides. Many experts can come up with various plans which will help a family business succeed. There are so many organizations that spend a lot of their time on running their firm in a very modern fashioned way. They influence working together and progressing regular to reach their seats targets and goals. In case the firm may have to be passed down to a successor, a good plan will help the business keep things running smoothly. As the people come the progress continues to grow and flourish. The firm is planning to pass on their future task to me where I will be leading the firm. The position would make me in charge of trading gold all over Africa and make have regular visits down there.

During the last council meeting, the company wanted to purchase a trade license of their own, so they do not have to use a company to handle their logistics. Those companies have trade licenses in the countries we do business in. To cut them out of the picture trade licenses across various African countries were purchased. Fewer orders from guinea were done due to the supplier not providing reasonable rates on large orders. Councils are ideal forums for effective communication to take place. Talking about the needs of the firm and the needs of individual members of the firm will solve problems, make firm decisions, [and] plan day-to-day and long-range firm activities and goals. Firm meeting only takes place over food, or further discussions do not take place. All gatherings engaged with the circumstances being examined must go to the audience. Everybody should be there to hear what’s happening and have their state, with the goal that the family can be joined when pushing ahead. Urge everybody to take part by imparting their insights. Indeed, even the most youthful relatives ought to contribute. Now and then they have the most significant things to state.

Essential Planning for the Family and Business’ (Palgrave, 2001), joins these two ground-breaking powers to perceive the genuine capability of the privately-owned company. By helping both family and the board make a business procedure that supports the benefits of the household and the capacity of the trade, incredible cooperative energy can result. 1) Firm has values and corporate viewpoint as the groundwork of strategic planning where we all have the same beliefs, and the same goal set these values to help the company culture run smoothly and make sure it is up and running for success. Legal documentation making each other equal partners is put in place (Michel, A. and Kammerlander, N,2015).

Similarly, as the business should proactively get ready for development, as the family grows, it should likewise get prepared for how it will keep on taking an interest as ‘successful proprietors’ and not just leave this advancement to risk. Adjusting the capacities of the business and the needs of the family the parallel arranging procedure sets an economic vision for the eventual fate of the market and the family (Michel, A. and Kammerlander, N,2015). He parallel arranging procedure requires a promise to have on-going discussions, to report choices and to quantify results to decide whether objectives are being met. While this may appear to be a ton of work, it turns out to be second nature after some time, and the procedure itself adds to fortifying both the business and the family. Overall the firm is very well planned and is run by experienced men in the gold industry (Michel, A. and Kammerlander, N,2015).

Entrepreneurship and intrapreneurship in worldwide trade. It is through both the distinctions crosswise over nations and the flatteners that are diminishing such contrasts that innovative and intrapreneurial openings are made or recognized. For example, governments have several normal salary levels, yet paying little respect to pay level the general population in those nations have therapeutic consideration requirements. Usually an innovative move in this scenery would have the presentation of an ease treatment for a disease essential to high and low income places. Usually a firm understudy, you might most likely to do courses of family business at university, so see this data as sharpening you to the field, as opposed to making you a specialist. You will acquire learning of both pioneering procedure and the situation correlated turf, intrapreneur. Though entrepreneur is worried about beginning new organizations, intrapreneur is concerned at starting something new, similar to another item or administration, in a current, set up business. Business visionaries may go out on a limb than a conventional line-the executives representative, yet it’s hazard inside restrictions or sequence limits—to utilize sports as a similarity. Entrepreneur, then again, is progressively similar to helicopter skiing—there’s no wellbeing net and no sheltered way or course limits. Ambitious innovators who come up short are in all respects liable to even now have a vocation, maybe moving into another job in their organization. Business visionaries, the vast majority of whom aren’t financed, don’t have an ensured regularly scheduled check; disappointment means total disappointment.


  1. Belle, l. (2019). Business Priority List. [online] Available at: [Accessed 8 Jun. 2019].
  2. Craig, J., (2019). Integrated Family Business Governance: The Important Role of Ownership – Corporate Governance – News | The Family Business Consulting Group. [online] Available at: [Accessed 8 Jun. 2019].
  3. Corporate Finance Institute. (2019). Competitive Advantage – Learn How a Competitive Advantage Works. [online] Available at: [Accessed 8 Jun. 2019].
  4. Steiner, d. (2019). 6 Challenges Family-Owned Business Face – [online] Available at: [Accessed 8 Jun. 2019].
  5. Editors, A., (2019). Forms of Business Ownership | Page 2 of 3 | [online] Available at: [Accessed 8 Jun. 2019].
  6. Michel, A. and Kammerlander, N. (2015). Trusted advisors in a family business’s succession-planning process—An agency perspective. Journal of Family Business Strategy, 6(1), pp.45-57.


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